Shopping Data and Health Research - Animation

Client
Digital Footprints Lab (University of Bristol)

Project goals
Communicate the usefulness of digital shopping data for socially beneficial health research to a general audience

Role
- Script development
- Storyboard
- Asset development using an approachable visual style
- Motion board
- Creative production
- Direction to motion designer
- Project management

Themes
Data Science, Public Engagement, Data Donation, Research for public good

Drawings of a shopping basket with various items, light bulbs above, and a mobile phone with a loyalty card being tapped.